Federico Sánchez (F) is a Colombian graphic designer based in Barcelona with extensive experience in both Barcelona and Latin America. He holds a Master's in Visual Design from Elisava and has recently worked at The Others and Mucho.

With a background in Industrial Design, Federico has over six years of experience in branding, visual design, typography, and creative and art direction. He has worked at design studios like La Valentina Design and Quid Design, and at the financial services startup Ontop, where he led both creative and copywriting teams.

Federico also engages in freelance projects, focusing on the use of color, typography, and design rules to create clean, robust, and flexible design systems.

Mentions: 
Shortlisted Final Master Project
Elisava Masters Awards
2024.



Contact 

(+34) 627 880 555
Barcelona - Spain

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Dual Display

A typeface created from a sewer grid in Barcelona's Born neighborhood, utilizing a conceptual inspiration from the hidden "DUAL" City. With over 1,700 km of sewer tunnels forming the city's underground backbone, it serves as a vital resource for water supply. 

The typeface, inspired by the sewer's modular and diagonal features, encourages exploration of the unknown. Its construction is rooted in the duality of symmetrically arranged forms. DUAL DISPLAY invites immersion into the hidden aspects of the city, fostering exploration.

Made in the Systemic Type Design Workshop by Martin Lorenz
 Type Design
 Graphic Design