Federico Sánchez (F) is a Colombian graphic designer based in Barcelona, currently pursuing a Master's in Visual Design at Elisava while simultaneously undertaking an internship at Mucho.
With a background in Industrial Design, he has experience in branding, visual design, typography, and creative and art direction. He has worked for six years in design studios such as La Valentina Design and Quid Design, as well as at a financial services startup called Ontop, which was his last position. In this role, he led both creative and copywriting teams.
In addition to his professional experience, Federico has also undertaken freelance projects.
He is particularly interested in the use of color, type, and rules to develop clean and robust flexible design systems.
Contact
(+34) 627 880 555
Barcelona - Spain
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Dual DisplayType Design & Graphic Design
Typeface inspired by Barcelona's sewer grid, it explores hidden aspects with modular, diagonal design, fostering immersion and discovery.
Systemic Type Design Workshop by Martin Lorenz
©2024
Llorarás Riso
Graphic Design & Art Direction
Visual design experiment exploring Risography techniques for poster design.
Fonts In Use
©2023
Business Card
Graphic Design & Art Direction
Identity project for Victor Herrera, a motion graphic designer from Colombia. Experimental design excersice, directed by @mark_bohle
©2023
Frubana
Rebranding & Creative Direction
Frubana, a leading B2B start-up in Latin America, is revolutionizing agriculture and restaurants with innovation.
©2022
Ánima
Graphic Design & Art Direction
Visual identity design for Ánima, an audiovisual project exploring the stages of loss: denial, anger, negotiation, depression, and acceptance.
©2020
Glao Gourmet
Brand Identity & Creative Direction
Brand design for Glao Gourmet, a family venture dedicated to the sale of bakery and pastry products for events.
©2020